Bluegrass Music and Martha White

Bluegrass music's Lester Flatt, Earl Scruggs and the Foggy Mountain Boys were hired by Martha White in 1953. At the onset, this bluegrass band was pretty much unknown. This would soon change as they were hired to travel across the southern U.S. in the "Martha White Bluegrass Express" to promote the company's flour and cornmeal. The "Worlds's Greatest Flour Peddlers" performed at many local concerts, on Nashville's early morning radio show and as hosts of the Flatt and Scruggs television program - all sponsored by Martha White. With all this came increasing popularity which took them to the stage of the Grand Ole Opry and on to Carnegie Hall. "Goodness Gracious!!" I don't own video.